Social Media Manager Job – Capital Care International Hospital Islamabad

Are you a creative, analytical, and results-driven digital marketer? Capital Care International Hospital & Capital Diagnostic Centre, Islamabad is looking for a talented Social Media Manager to spearhead its digital presence, content strategy, and online community engagement across its healthcare facilities.

This is a premier full-time career opportunity within a rapidly growing healthcare network. If you have a passion for healthcare marketing and branding, apply today!

Job Overview

• Company: Capital Care International Hospital & Capital Diagnostic Centre

• Position: Social Media Manager

• Department: Marketing & Communications

• Job Location: Capital Plaza, G-8 Markaz, Islamabad, Pakistan

• Employment Type: Full-Time

• Last Date to Apply: 30 June 2026

Eligibility Criteria

Education & Experience

• Degree Required: Bachelor's / Master's degree in Marketing, Media, Business, or a relevant field.

• Experience: 3–5 Years of professional experience in social media management.

• Preference: Candidates with prior healthcare marketing experience are highly preferred.

Job Responsibilities & Skills

Key Responsibilities:

• Strategy Formulation: Develop & execute data-backed social media strategies to scale up the hospital's digital footprints.

• Content Production: Create and publish highly engaging digital content, including promotional posts, video reels, and interactive campaigns.

• Cross-Department Coordination: Work closely with multiple hospital departments for internal updates and align with the design/video production teams to maintain flawless brand consistency.

• Reputation Management: Actively manage patient feedback, reviews, direct inquiries, and overall online public relations.

• Reporting: Track viral trends, launch innovative ad campaigns, and generate comprehensive monthly analytics performance reports.

Required Technical Skills:

• In-depth knowledge of digital analytics, social management tools, and performance tracking.

• Flawless copywriting, communication, and visual curation skills.

• Strong project management, time management, and ability to easily execute tasks under tight deadlines.

Key Performance Indicators (KPIs)

The candidate's success in this role will be measured by:

• Organic growth, conversion rates, reach, and engagement across all digital handles.

• Inbound lead generation efficiency and digital ad campaign ROI.

• Brand sentiment, response handling times, and external traffic driven to the hospital’s web channels.